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Introduction to Tourism Destination Management First Edition

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Introduction to Tourism Destination Management First Edition

Judul       : Introduction to Tourism Destination Management First Edition

Penulis   : Dr. Rina Kurniawati

Ukuran   : 14,5 x 21

Tebal       : 147 Halaman

Cover      : Soft Cover

 

SINOPSIS

The book *Tourism Destination Management Module: Introduction to Tourism Destination Management* by Dr. Rina Kurniawati is a comprehensive guide that explores strategies and best practices for sustainable destination management. Aimed at students, researchers, policymakers, and tourism professionals, this book integrates foundational theories with real-world case studies from Indonesia and abroad. It begins with an introduction to tourism concepts, tourist motivations, and various types of tourism, followed by an in-depth analysis of tourism’s impacts on the economy, socio-cultural dynamics, and the physical environment. Special emphasis is placed on the role of Destination Management Organizations (DMOs) in strategic planning, stakeholder collaboration, and adapting to global change. Subsequent chapters discuss visitor management, thematic tourism development such as marine tourism and agrotourism, and the importance of community engagement in maintaining destination sustainability. The book also examines destination image and tourist perception, as well as the use of digital technology and artificial intelligence in e-marketing and brand awareness enhancement. With a multidisciplinary and practice-oriented approach, this book serves as an inspiring and practical resource for anyone seeking to shape competitive, inclusive, and sustainable tourism destinations in the digital and post-crisis era.

Introduction to Tourism Destination Management First Edition

Berat300 gram
Kondisi Baru
Dilihat 259 kali
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